BBB promotes Elder Abuse Awareness Day

The Western Union Company and Better Business Bureau today announced efforts to promote awareness of scams that target seniors. June 15th is the United Nations-designated World Elder Abuse Awareness Day.

BBB Scam Stopper was jointly launched by BBB and Western Union as a site to help consumers reduce their chances of becoming a victim of a scam.

“Scams are a form of financial abuse. Scammers create an expectation of trust that results in financial loss and considerable distress, especially to older people who fall victim,” said Carrie A. Hurt, president and CEO of the Council of Better Business Bureaus. “Awareness and education are the best tools we have in the fight against fraud.”

One prevalent scam that targets seniors involves prizes, sweepstakes and lotteries. Another is the emergency or grandparent scam, where the scammer pretends a family member is in trouble, and requests that money be sent urgently to help.

“Through our BBB partnership, we want to give consumers the resources they need to protect their hard-earned savings,” said Shelley Bernhardt, Director of Consumer Protection at Western Union. “It is one part of our commitment to consumer protection and empowerment.”

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